Problem/Need

The Weddingstar Magazine is an annual newsstand publication for brides that provides not only the inspiration but the products to personalize their own celebration beautifully.

Strategy/Methodology

By featuring bride favorites and the must-have products to shop the look, the publication allows the photography and style spotlights to inspire and have a tighter tie in to weddingstar.com.

Results/Impact

The Magazine has received attention from major players in the wedding industry and created future business opportunities for the company.