Problem/Need
Each "fashion season", Posh & Cozy comes to me to design their cookbook. They hire professional photographers each time and send me all of the photos to place in their books.
Strategy/Methodology
One of the owners of P&C is a girl named Danielle who was a friend of mine since grade school. Designing for her is always fun and also pretty easy because I already know her "style" and marry that with her clientele.
Results/Impact
P&C has enjoyed MASSIVE success with their kid's clothing line as well as their adult line. They are distributing in many many stores across Canada and I believe they had recently applied to sell in Chapters locations too!
Client
Acknowledgements
Various photographers.