Problem/Need

New logo & branding to complement season promotions.

Strategy/Methodology

Incorporate newly designed logo into new season promotions, adhering to brand colors, implementing design across a varied platform to market to all demographics

Results/Impact

Wide marketing reach

Client

Melfort Mustangs Junior "A" Hockey

Project Role(s)

Designer
Illustrator
Project Manager
Typographer
Date Completed: 
2014
Solution / Contribution: 
Consistent brand colors carried through all design aspects, marketing avenues to appeal to wide range of age demographics, stickers for younger fans, social media platforms targeting appropriate users, app design development, program covers, etc...