The business case for advancing the GDC.
An inside look at the strategic process for how the organization evolved its positioning, service offering, and brand.
If design solves problems and aims to understand the user, then an organization representing design communications must show a comprehension of the professional landscape and its members. What has driven the need to evolve the Society? What strategies were used to attain this? What does the next era of the organization look like? The presentation will speak to this and more.
Director, Boyle Design Corp.
VP Communications, GDC
Dennis Boyle is an award-winning creative director and designer. Specializing in strategic development, identity creation, brand activation, and the designing of compelling visual systems, he is an executive-level thinker and partner to his clients.
Tue, June 29, 2021
3:00 PM – 4:00 PM EDT